“Rethink 2022” was a marketing campaign of Fortytwoeightynine to recruit more clients. Our team noticed how much general pessimism was in the business atmosphere during the height of the Covid-19 pandemic, so we wanted potential clients to rethink the possibilities of what they could accomplish in 2022 with a little help from our marketing agency. The campaign primarily used email marketing and included an embedded copy of this animated video. I was responsible for the production of the video.

For the campaign, I was also tasked with designing a logo which played off the original company logo. I incorporated the corner marks and circle formatting from the Fortytwoeightynine logo and chose a complementary blue.